My perception of building an e-commerce brand looks fun. All you need is to create a specialized domain with your brand name, work with different teams like marketing, sales, and customer experience to understand how...
How many times have you sent out a customer’s package and stayed eager to know their feedback, only to learn from them that it was damaged or didn’t make it to them at all? Truly a haunting experience, given that all...
A whopping 90% of the customers actively track their packages with over 20% of them tracking multiple times in a day. This shows that despite receiving prompt and regular shipping notifications, customers tracking their...
Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new...
Not everything is A-OK after your customers complete their purchase with your e-commerce store and are awaiting their orders. It is at this stage, where even the ones who have been most excited to shop with your store...
Exceptional customer support is not an option but a necessity. Especially if you’re part of an e-commerce business, there can be no second thoughts when it comes to a great customer support service, as it plays a...
E-commerce brands prioritize communicating with their customers frequently to influence their purchasing decisions and offer a decent experience associated with the brand. However, the situation becomes radically...
As an e-commerce business owner, you do everything to delight your customers once they place an order on your website – from making sure their order is packed right, to doing your best to get it to their hands-on...
Your eCommerce store’s branding helps your customers identify your brand among the long list of competitors and also works towards making your business successful.Your brand is your identity for your customers, and how...
In the always-on retail environment, the convenience of a seamless experience is the key to winning more customers. According to Linnworks research, over 80% of shoppers are looking for a frictionless, cross-device...
Did you know that the chances of you doing business with a shopper is close to 4x more during the holiday season than on regular days? That means, the holidays are the perfect time for you to make a strong impact on...
What is DTC? Why Do You Need to Look into it? DTC has been making ripples in the ecommerce world owing to the fact that it has enabled brands to have direct access to their customers and cater to their specific needs...
Today’s shoppers have high customer service expectations and zero tolerance for issues.If an ecommerce business doesn’t meet their expectations in providing a decent and personalized CX, they will quickly move on to a...
As an ecommerce brand, you put a lot of time and effort into your customer experiences (CX) to make them hit buy. But have you thought of what happens later? The warehouse to your customer’s doorstep is only 50% of the...
Working at an e-commerce store comes a close second. While looking for e-commerce retail memes to share with you for laughs (help you relax), I found that a lot of them were only based on marketing, website...
The importance of a quality shipping experience in e-commerce cannot be stressed enough. This is primarily due to the fact that the post-purchase (shipping + delivery) takes up 50% of the overall delivery experience...
2021 holiday season, especially the BFCM period, witnessed one of the busiest e-commerce seasons ever to be recorded. The US holiday e-commerce sales hit $206.88 billion and accounted for a record 18.9% of total holiday...