Category - Uncategorized

What is SCM? A supply chain is a network of organizations that performs the functions of procurement, manufacture, and distribution of finished products to customers. Supply chains exist in both service and product...

Building a brand takes years. You have got to deliver the quality that customers seek. You have got to outdo your peers and create a niche for your brand. Your brand is a mark of trust that people have in you. While...

Product pricing is a major concern when it comes to dealing with competition. It is a very interdependent relationship that is governed by two main strategies. The market is divided into 2 major segments. And players...

Welcome to the world of entrepreneurs. Once you have started your small business, you have to find ways to promote it to create demand for your product/service. Most small businesses cannot afford extensive marketing...

The 2 majors among shipping carriers are FedEx and UPS, undoubtedly. It is almost an oligopoly on top with these two. They have to their credit, several high profile clients to sear by them, through thick and thin...

Did you know that shipping rates, even minimal shipping rates, contribute to the customer abandoning his cart in the last minute, before proceeding to pay for the goods? Does that mean that, as an online seller, you...

Viral marketing is the new age technique of encouraging individuals- anyone and everyone to pass on a marketing message to others. This results in an exponential growth in terms of exposure and influence of the marketed...

The past 100 and odd years have seen a major difference in the workforce populace. Women started working out of their homes and contributing to the GDP and their family earnings. While it has been quite a while, women...

The Internet has enabled a lot of entrepreneurs to run a business from home. A lot of home businesses rely on shipping. Drop shipping is catching up really fast and is an example of a home business that requires...

An organization’s progress or regress depends heavily on leadership. Leonidas proved that a good team was not one that came in great numbers but one that had great leadership. How does an organization in the corporate...

Startups and big businesses rely heavily on online marketing strategies. The other avenues of marketing are expensive and online marketing is quite powerful on a shoestring budget. What are the strategies that pay off...

Starting a business, however small is no easy task. It involves a lot of procedure and that is why, a lot of people balk at the idea. So, what are the prerequisites that are mandatory when you have a start up in mind...

Once you have set up a business that requires shipping on a regular basis, you will have to decide whether to do it on your own or to outsource it to a third party. Let us look into the pros and cons of either option...

Investing in an employee only to find out that he is a flight risk is bad news for an organization, big or small. You lose time, effort, money that you put into empowering this employee. And added to this, you also have...

Building a customer base is in the hands of your product or service. But building lasting customer relationships are in your hands. A loyal customer base is a necessity for a thriving business. So, how do you make sure...

Business today is different from what it was before the internet came into existence. Every industry has undergone radical changes with the evolution of the Internet. How different is freight shipping today? A lot of...

Facebook, Twitter and such can take a great deal of your time. Should a serious businessman spend his time expend his valuable time in these avenues? Totally!!! Welcome to the age of social media. It takes an...