The world of eCommerce has grown significantly over the past few years. Each year, the online turf is becoming more competitive and crowded with new businesses that are trying to thrive. Mistakes in such an environment...
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Category - Shopper Experience
Ian
The Real Cost of Late Deliveries & How to Deal with Them
Online shoppers are clear with their order delivery expectations.They want it free, they want it NOW, and they hate delays.How much, you ask? So much that late deliveries tend to drive customers away. Read on further to...
Rohan Rinaldo Felix
[Inspiration 2021] Celebrating the success of 21 women-owned eCommerce businesses
Women leaders have made their mark in this world. They’ve broken norms and stood for the values they believe in. They’ve bucked the trend and become an inspiration to millions of other women (and men). Resilience...
Bianca Barath
Tackling the Most Important FAQs During the Customer’s Post-purchase Journey to Offer a Stellar CX
It is no surprise that a lot of businesses today are paying attention to their customers’ post-purchase experiences, given that it is critical to ensure hassle-free delivery experiences that encourage your customers to...
Sashank Ravindranath
6 Ways to Improve a Customer’s Post-Purchase Delivery Experience
The Big Post-Purchase CX Gap in the Order Delivery Phase Picture this. A shopper visits your website after a friend raved about one of your products or after clicking a compelling ad on social media. They casually...
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[COVID-19] Everything you need to know about eCommerce Parcel Shipping During the Pandemic
The COVID-19 pandemic has had an enormous impact on the retail landscape. It has led retailers to accelerate their efforts towards digitizing their businesses and improving their eCommerce channels.Undoubtedly, one of...
Naveen Selvaraj
How to Keep Customers Coming Back to Your eCommerce Website
The average conversion rate of eCommerce websites is 2.86%. Yes, that’s a shockingly low amount of people buying at the first try. Even if you get a lot of new visitors – it might not cut it to make enough sales...
[COVID-19] How to Boost eCommerce Sales and Overcome Operational Challenges
As lockdown restrictions are lifted in various parts of the world, people are showing increased enthusiasm toward coming out and spending their money, which is good for the global economy. This is particularly true in...
Top 4 Learnings From eCommerce Businesses That Handled the COVID-19 Situation Right
The ongoing COVID-19 pandemic caught eCommerce businesses on the wrong foot when it hit. While most businesses have, unsurprisingly, struggled under these extraordinarily challenging circumstances, some have managed to...
7 Easy Ways to Write Great Customer Service Emails
It’s normal that when you’re sending a lot of customer service emails to your clients, you might occasionally make a blunder like forgetting an attachment or addressing someone the wrong way. Here’s a checklist for you...
8 Steps To Creating Engaging Video Email Marketing Campaigns for Your Retail Business
Video email marketing is an efficient way to engage your users on a personal, individual level, and yet so many retail businesses don’t make the most of this email marketing strategy. This is important now more than...
Improve Customer Satisfaction With Data-Driven Last-Mile Insights
Shipping is the most important factor in any online shopper’s decision criteria. Providing quick deliveries at the location and time of choice with a variety of payment options is a must in the modern world of...
How Millennials Shopped Online This Holiday Season
A Record-Breaking Shopping Season Online spending is at an all-time high this holiday season. Data from Adobe Analytics suggests that web spending may have witnessed an increase of 14.1% over the 2018 season. In...
How to Deal With Negative Comments on Social Media Due to Poor Delivery Experiences
Anyone could face negative experiences with a business. And people who face such experiences leave poor reviews on social media platforms. According to Small Biz Genius, 93% of marketers claim that the exposure gained...
How to Drive Shopper Happiness & Holiday Sales by Offering a Great Post-Purchase Experience
Online shoppers from all over the world are always looking forward to holiday sales. These sales offer the perfect opportunity for them to make purchases they wouldn’t otherwise make and they have the perfect excuse to...
Omnichannel Customer Experience for Retail (2020)
Introduction A cohesive shopping experience, both online and offline, is what the modern consumer demands. An omnichannel customer experience (CX) works by seamlessly connecting every one of your customer touchpoints...
Ecommerce Returns: Challenges & Solutions
Introduction As a small business, running an e-commerce website can be hectic. Managing the inventory, packaging, and delivery of products can be overwhelming. Return of products can also add to the chaos. Customers...