Did you know that 7 in 10 customers abandon their cart?(statista). The number one reason for cart abandonment is the additional charges levied during checkout. Streamlining your checkout processes and making sure that...
Category - eCommerce
Raksna Anand
7 Quirky Social Media handles to get inspired from
As a brand, do you have social media handles? Of course, you do. Every brand has a social media handle which establishes its presence online and communicates with its customers from a social standpoint. Posting...
7 festive packaging ideas to drive up the holiday sales
Have you come up with creative holiday packaging ideas? Holiday packaging is essential to bring a festive mood to the customers. The sole purpose of a package is to protect the shipment of the product from being damaged...
Shipping as a marketing tool: Drive delight this holiday season
Ever thought of ecommerce shipping as a marketing tool? E-commerce brands often focus on various channels during the holiday season like marketing, website design, product variations, emails and social media...
Holiday Website Design Ideas to bring in the Festive Joy
The holiday season is just around the corner and we’re starting to see festive cheers everywhere. The streets are going to be decorated with lights and chandeliers. The mall is going to have Christmas trees and...
Unique Holiday Marketing Ideas for Ecommerce brands with Examples
Ho Ho Ho! The holiday season is upon us and it’s time for brands to wipe the dust off the box, get in it and think outside of that box to bring in some quality holiday traffic. Holiday marketing could be very different...
Key Ecommerce Personalization areas to focus on
Personalization has become a norm rather than just being something that e-commerce brands do to just sway customers. Ecommerce Personalization has become just more than that in this bustling world. 66% of consumers want...
Pinterest-Worthy Corporate Gift Ideas
Ah, the art of gift-giving. Who doesn’t like gifts? Especially when the gift comes from the company that you are working for, or if you are giving gifts to your co-workers, colleagues, or employees, it definitely...
The Ultimate Handbook to Achieve Post-purchase Success with LateShipment.com and Zoho Desk
Customer service is an extremely critical function for any business and Zoho Desk is a powerful tool to help you orchestrate customer support flows of the highest quality to ensure standout customer experiences that...
Sashank Ravindranath
How to increase mobile conversion rate: 7 proven tips
You can define the mobile conversion rate as the number of visitors who visit the website on their mobile devices and the number of visitors who convert during these sessions.. So, it can be calculated with the below...
How to increase conversion rates on the ecommerce store using site search?
Did you know that, Nearly 84% of e-commerce brands don’t actively optimize or measure their on-site search. (adsearch.com)Site search is a very important feature of an e-commerce store. It helps customers find the...
Relationship marketing and its benefits with examples
We now live in a relationship economy rather than a transactional economy. What is relationship marketing? Relationship marketing is the kind of marketing in which you work to retain customers and maintain long-term...
How To Handle The Holiday Rush With Post-Purchase Order Tracking
The holiday shopping season means an entirely different thing for shoppers and merchants. For the latter, it’s not just about festivities, gift-giving, and visiting places but the busiest time of year, when they...
6 Consumer Trends Shaping 2023 Holiday Shopping
Upcoming days to look forward to – Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas, Boxing day and New Year’s – which only means one thing for the e-commerce stores. THE BUSIEST SHOPPING...
Use Cases for a Returns Experience Management Solution
In today’s e-commerce landscape, returns have become a huge deal.Recent research shows that the e-commerce return rate, which was 16% in 2022, now falls around somewhere between 20-30%. Just like choosing what...
Empowering E-commerce: Essential free marketing tools to outshine your competitors
There’s fierce competition everywhere, especially in the e-commerce industry. Every e-commerce business has a unique value proposition that comes out from meticulously analyzing market gaps and caters to every need of...
Effective SEO Techniques To Drive E-Commerce Traffic This Thanksgiving Weekend
Four months might seem like a long time to go when you’re excited about something. But that’s not the case for e-commerce businesses, who are running like clappers to meet their holiday season requirements. If you’re an...