In the era of ecommerce, shopping is seldom limited by international border lines. It’s not uncommon for someone across the globe to find your site and place an order with you. It’s almost as similar as a local order...
Author - Bianca Barath
Bianca Barath
How can your online store leverage data analytics for a better customer experience
Offers and Promos: Data analytics is very helpful for insights related to customized promotions and special offers. Every customer has unique tastes, preferences and needs. So, each customer will be interested in a...
How to choose a real time shipment tracker for your e-commerce store
If you run an e-commerce store, big or small, you need a shipping system that has a real time shipment tracker. The most important factor that drives online shopping is trust. When a customer orders a product from your...
5 best return policies that every e-commerce store needs to implement
If you run an e-commerce company, expect returns. So, along with your shipping plans, you need to frame your returns policies. Everything needs to be in black and white. These are the 5 best return policies that e...
5 key strategies to craft an effective customer experience journey map
A customer experience journey map is the story of the customer’s entire experience from how he hinds your site to him becoming a long term buyer. The idea of sketching such a map is to make organisations learn their...
3 ways to drastically reduce customer defections
In the old world, each town would have had a couple of grocers serving the entire community. And trade boundaries were probably clearly established among the single digit number of competitors within reach. But today...
Turn Uncertainty Into Opportunity: Get a Handle on Last Mile Delivery
The most frustrating part of supply chain for any e-commerce business is the last mile delivery. You not only have zero visibility over the package location once all control is relinquished to your shipping carrier, but...
5 simple ways to delight your customers on every order
The life and sustenance of your business lies in satisfying your customers. If you manage to satisfy your customer, you have done your job. But successful businesses that grow by leaps and bounds every year do more than...
5 secrets that your shipping carrier is hiding from you
You are all set! You are ready to serve online buyers with your new online business. Your website is in place and so are your shipping partners. But you still have this nagging feeling that something is amiss. This is...
5 strategies to help ecommerce stores engage with customers post purchase
There’s a very good chance of getting business again from an existing customer than from a new customer. And that’s a fact every business person knows. So, ideally while businesses look to get new businesses, they are...
Why should e commerce stores care for winning the zero moment of truth?
What converts a window shopper? There are hordes of people surfing online for random things and they end up buying from ecommerce sites. Jim Lecinski, Google’s VP for US sales and service mentioned the concept of ‘first...
Five Package Delivery Issues That Plague Ecommerce Stores
E-commerce stores have changed the way we shop. But online retailers still struggle with one thing – they find it difficult to differentiate themselves from their peers. As a result of this, the customer’s only...
Don’t say goodbye, not yet. Why should you engage with customers, post purchase?
Your sale does not start with your customer making a purchase. Similarly, your sale does not end with delivery. You spend a significant sum of money on each customer acquisition. And every business is focussed on...
How to deal with the logistical horror of shipping mattresses?
You could order the most expensive mattress online from a company that has 24/7 customer service, but it’s unlikely that you’ll “sleep well” till it actually arrives. It’s almost as if the manufacturers have confined...
5 ways in which freight forwarders can help you with international logistics
Who is a freight forwarder? Let’s say you run your business from the USA but you have buyers from other countries. How do you ensure that your product reaches the buyer waiting for it on his shore? That is where you...
3 advantages of drawing up a shipping workflow for your online store
Every process needs a definite workflow. Many ecommerce entrepreneurs take order fulfilment lightly but that is detrimental to the business. Shipping workflow should be drawn prior to the first order placed in your site...
Free shipping vs fast shipping. What do online buyers want?
They want it free. They want it now! Online buyers are spoilt for choices. Retail giants such as Amazon and Walmart have made free shipping on every order an entitlement, not a perk. Thankfully online buyers still...